diff --git a/web/app/assets/javascripts/meta_tracking.js b/web/app/assets/javascripts/meta_tracking.js
index e94961246..08bb0b508 100644
--- a/web/app/assets/javascripts/meta_tracking.js
+++ b/web/app/assets/javascripts/meta_tracking.js
@@ -15,6 +15,7 @@
             var location = window.location;
             this.handleFbc(location.search);
             this.handleFbp();
+            this.handleUtm(location.search);
         },
 
         // 1. Parsing and storing _fbc (Click ID)
@@ -33,6 +34,19 @@
             }
         },
 
+        handleUtm: function (searchParams) {
+            var utmParams = ['utm_source', 'utm_medium', 'utm_campaign', 'utm_term', 'utm_content'];
+            var self = this;
+            // forEach not supported in IE8, but this is modern enough or we can use for loop
+            for (var i = 0; i < utmParams.length; i++) {
+                var param = utmParams[i];
+                var value = self.getQueryParam(param, searchParams);
+                if (value) {
+                    self.setCookie(param, value, 90);
+                }
+            }
+        },
+
         // 2. Handling _fbp (Browser ID)
         handleFbp: function () {
             if (!this.getCookie('_fbp')) {
diff --git a/web/app/controllers/api_recurly_controller.rb b/web/app/controllers/api_recurly_controller.rb
index 7b12d9fc1..f06e9124e 100644
--- a/web/app/controllers/api_recurly_controller.rb
+++ b/web/app/controllers/api_recurly_controller.rb
@@ -42,8 +42,8 @@ class ApiRecurlyController < ApiController
           affiliate_referral_id: cookies[:affiliate_visitor],
           origin: origin_cookie,
           timezone: current_timezone,
-          facebook_click_id: cookies['_fbc'],
-          facebook_browser_id: cookies['_fbp']
+          facebook_click_id: cookies[:_fbc],
+          facebook_browser_id: cookies[:_fbp]
       }
 
       options = User.musician_defaults(request.remote_ip, ApplicationHelper.base_uri(request) + "/confirm", any_user, options)
diff --git a/web/app/controllers/application_controller.rb b/web/app/controllers/application_controller.rb
index d092e08e2..31ef9c635 100644
--- a/web/app/controllers/application_controller.rb
+++ b/web/app/controllers/application_controller.rb
@@ -49,11 +49,22 @@ class ApplicationController < ActionController::Base
 
   def origin_cookie
     begin
-      JSON.parse(cookies[:origin]) if cookies[:origin]
+      data = JSON.parse(cookies[:origin]) if cookies[:origin]
     rescue
-      nil
+      data = nil
     end
 
+    # Backfill with individual UTM cookies if present
+    # This supports cases where the frontend (jam-ui/web) set specific cookies
+    # or if the JSON cookie is missing/incomplete.
+    %w(utm_source utm_medium utm_campaign utm_term utm_content).each do |key|
+      if cookies[key].present?
+        data ||= {}
+        data[key] = cookies[key]
+      end
+    end
+
+    data
   end
 
   def track_origin
diff --git a/web/app/controllers/landings_controller.rb b/web/app/controllers/landings_controller.rb
index a2d5b8076..ae11d82a5 100644
--- a/web/app/controllers/landings_controller.rb
+++ b/web/app/controllers/landings_controller.rb
@@ -635,6 +635,10 @@ class LandingsController < ApplicationController
                                      musician: true,
                                      timezone: current_timezone,
                                      first_name: @first,
+                                     origin: origin_cookie,
+                                     affiliate_referral_id: cookies[:affiliate_visitor],
+                                     facebook_click_id: cookies[:_fbc],
+                                     facebook_browser_id: cookies[:_fbp],
                                      instruments:  [{:instrument_id => @instrument, :proficiency_level => 1, :priority => 1}])
       if @user.errors.any?
         first = @user.errors.first
diff --git a/web/app/controllers/sessions_controller.rb b/web/app/controllers/sessions_controller.rb
index b1d1139ad..d07381b67 100644
--- a/web/app/controllers/sessions_controller.rb
+++ b/web/app/controllers/sessions_controller.rb
@@ -118,7 +118,10 @@ class SessionsController < ApplicationController
                                     last_name: auth_hash[:info][:last_name],
                                     email: auth_hash[:info][:email],
                                     timezone: current_timezone,
-                                    affiliate_referral_id: cookies[:affiliate_visitor])
+                                    affiliate_referral_id: cookies[:affiliate_visitor],
+                                    origin: origin_cookie,
+                                    facebook_click_id: cookies[:_fbc],
+                                    facebook_browser_id: cookies[:_fbp])
                               
       # Users who sign up using oauth are presumed to have valid email adddresses.
       user.confirm_email!
@@ -194,7 +197,9 @@ class SessionsController < ApplicationController
               location: {:country => nil, :state => nil, :city => nil},
               affiliate_referral_id: cookies[:affiliate_visitor],
               origin: origin_cookie,
-              timezone: current_timezone
+              timezone: current_timezone,
+              facebook_click_id: cookies[:_fbc],
+              facebook_browser_id: cookies[:_fbp]
           }
 
           options = User.musician_defaults(request.remote_ip, ApplicationHelper.base_uri(request) + "/confirm", any_user, options)